There are always numerous things vying for our attention. The problem is figuring out how to deal with all of them. Use this technique to help you prioritize and not feel so overwhelmed.

No project goes perfectly smoothly all the time. So it’s better to be prepared for issues beforehand and plan accordingly. Use this basic model for any major project.

Unless you’re the market leader in your category and region, it may seem impossible to beat the “big guys.” They have more money, more awareness, more resources to blow you out of the water with any type of marketing promotion that you can do. But every giant has their weaknesses.

There is one proven business strategy that has consistently worked time and time again. It is a strategy that has created the most important innovations for centuries.

Think about how long it takes you to cook a meal from start to finish. Even “30 minute meals” usually end up taking nearly an hour, in actual practice. Imagine cooking 10 to 100 various dishes at the same time and you have to get it out in less than half an hour or people start complaining.

Looking at things from a different point of view is always a good practice to have. It allows you to be more open to innovative ideas and helps you to identify new ways to improve yourself.

They are…

Here’s the reason market research can be misleading and send you down the wrong path.

Imagine you’re an editor of a news publication.

Marketing is pretty simple. At its heart, it a clear, step-by-step process.

Try this technique to empty your cup and gain a new perspective:

Here’s a novel approach to marketing.